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OUR MISSION
Empowering Independent, Single-Location Businesses.
MyTally helps local shops run modern loyalty—without plastic punch cards, messy spreadsheets, or enterprise complexity. We’re building a simple way to reward repeat customers with wallet-based loyalty cards and a workflow staff can learn fast.
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Built in public with local business feedback

Leveling the Playing Field
For years, big chains have had the tools to track repeat visits, personalize rewards, and measure what’s working. Independent businesses deserve the same advantage—without complicated software or expensive consultants.
MyTally was created around a simple idea: loyalty should be easy at the counter and meaningful to the customer. Since your regulars already carry their phone, a loyalty program should live there too.
Up To 95%
POTENTIAL PROFIT BOOST
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COMPLEX MANUALS
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Our Focus
Right now, we’re focused on doing one thing exceptionally well: helping single‑location businesses run a loyalty program customers actually use—without slowing down service.
The Values We Live By
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Simplicity
Loyalty should take seconds at the counter. We design for the real world—busy staff, quick checkouts, and customers who don’t want another app.
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Transparency
Clear flat-rate pricing. No hidden
transaction fees, no surprise upgrades,
and no long-term predatory contracts.
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Customer-first
Every feature we build starts as a
suggestion from a shop owner. We're
built for you, by listening to you.
The Vision & Team
A collective of designers and engineers passionate about community commerce.

Alex Chen
FOUNDER & CEO

Sarah Jenkins
CTO

Marcus Wright
HEAD OF PRODUCT
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Join Us
WE'RE HIRING
"Our vision is a world where local main streets are the first choice for every consumer,
powered by data that brings people closer together, not further apart."
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